An hilarious video of a farmer getting groovy with a tractor has everyone in South Africa in stitches at the moment.
The ‘Do Something Sexy to a Tractor’ advertisement from King Price Insurance went viral after it was shared to various social media and instant messaging platforms such as WhatsApp.
According to SA People, Natalie Bisset, general manager of marketing, said King Price is “informal, funny and a little tongue in cheek, but always respectful” and that as a proudly South African brand it’s big on humor.
The advertisement was reportedly made by South African artist Bouwer Bosch and his friend Bennie Fourie.
Bosch later went on to share a video with some behind-the-scenes footage of the advertisement on Twitter, saying: “Me and my friend Bennie Fourie started our ad agency called ‘Freckle’. This is behind the scenes look at our King Price advertisement we did for them.”
— Sitdown Comedian (@BouwerBosch) April 12, 2018
The ‘Do something Sexy to a Tractor’ advertisement is said to be their first. The funny video went on to clock in 316,534 views and counting on YouTube alone.
Watch the ‘Do Something Sexy to a Tractor’ advertisement over here:
— Sitdown Comedian (@BouwerBosch) April 11, 2018
Subscribers on YouTube said it is the “Best add ever!” with some saying they searched for the advertisement just to watch it again.
Others believe we have a new ‘classic’ South African television advertisement on our hands:
@KingPriceIns “You have to do something sexy to a tractor”. Me thinks we have a new classic Saffer TV ad!
— Richard (@hewhoisrich) April 11, 2018
This ad “is alles” ja!
— Vicky Jankiewicz (@Vicky_JKWICZ) April 11, 2018